During this webinar, Steve Cannon will discuss the topic of life insurance planning for business owners. Steve will explain how to bring up life insurance planning with potential clients and will share strategies for implementing an effective sales process to use with business owner clients and prospects.


Other key points covered include:

  • How Steve talks to business owners about 162 executive bonus plans (which use tax deductible company funds to provide specific benefits to key employees).
  • How an executive benefit plan – when used effectively – can be framed as a valuable tool to attract and retain key executives with your business owner clients.

Who should watch? Anyone who works in the insurance industry, including:

  • New insurance agents
  • Veteran agents
  • Producers and agency team members

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